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Build A Better Vision For Your Business

Clear & Professional Website Copy That Captures Your Clients' Attention

Doing It Yourself Is A Headache

You've worked hard building a successful business, but it's a struggle to get the clear & effective messaging you need to keep the momentum going.

Take A Step Back To

Get The Right Perspective

Hi, I'm Jessica!

I'm a copywriter, business owner, and a soccer mom.

 

In case you're wondering, I totally understand trying to juggle all the things & making it look good at the same time.

 

I love helping other business owners find their "AHA Moment" when it comes to marketing the great business they've built.

 

Launching a product or service is difficult, connecting with customers is even more challenging. A lot of business owners struggle in this area - it's hard to know what to say or how to say it to really capture their interest.

 

The RIGHT Messaging Makes ALL The Difference.

 

Whether you're looking for a new launch or just a refresh, a professional copywriter can help you take a step back & really clarify your offer, so that your messaging hits the mark.

Take The Guesswork Out

Working with the right copywriter can be as easy as . . . 

1.
Clarify Your Message

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Get clarity to develop powerful brand messaging that you can use again & again

2.
Create Copy That Converts

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As your copywriter, I will create engaging copy & wireframes for your website

3.
Connect With The Right Clients

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You will get a complete sales funnel strategy to use on all your platforms.

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Jessica

I'm a working mom, showing my daughter that you CAN build a successful business while still being fun.

 

Working in Hospitality for 20+ years has shown me a lot -

the good, the bad, the ugly, & everything in between. How you bridge the gap from what your customer 'thinks they want' and what you 'know they need' is a real challenge for many business owners.

 

Between work, school, and soccer games, my life gets pretty complicated. I've learned how to manage that work/life balance & navigate the mommy guilt that comes with it.

 

When I started copywriting, I applied these skills to guide clients through a streamlined process that delivers the clarity & copy you really need - with a lot less stress.

 

I love helping to make a positive impact on someone's life or business. It's always a great feeling to help others succeed & to make a living doing it.

Blog Posts On Marketing Strategy

Does Your Website Have These 4 Key Elements?

Aside from the basics of who you are & what you do, there are about 20 elements that go into a successful website, geared toward connecting with the clients you want.

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How To Use Your Archetype To Determine Your Brand Voice

Your website, or anywhere you place your marketing, could be much more genuine & resonate with your ideal market, if it was a portal into the real you.

3 Tips To Make Your Website Start Working For You

Many people put up a basic DIY website in the beginning. While they are doing all the heavy lifting chasing leads, their website could be doing a lot of that work for you.

Working With Jessica . . .

Jessica was a pleasure to work with - knowledgeable, insightful, & incredibly helpful. She provided practical, specific feedback that helped me see exactly how to improve my website. What really stood out was her ability to view my site from a client’s perspective. She clearly identified what was drawing in my ideal clients & what might be causing others to leave. She emphasized how important it is to organize content in a way that helps potential clients quickly recognize that they’re in the right place - that my services speak directly to their needs. 

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Christina Grenoble, LMHC Greenhaven Counseling

Grab Attention With Less Effort

5 Key Elements Every Website Needs

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Download a FREE guide with five of the must-have elements of a successful website.

Jessica Machols

Get Around

Copywriter | Brand Strategist

As a copywriter, I help you get clear on your message, and write quality and professional copy, so that you capture the attention of your ideal customer.

Connect

Copyright@2026 Jessica Machols | All RIghts Reserved
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